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As promised, here’s the second half of our two-part look at a series of long-standing coffee myths (and the truths behind them):

Coffee Myth #4: K Cup Coffee is Destroying the Planet

There was a time when Keurig K Cup coffee inevitably meant billions of waste coffee pods being confined to landfills for all eternity. Today, Keurig K Cup coffee pods can be purchased in a 100% recyclable and/or compostable form.

Keurig has made huge strides towards total sustainability, and produces a massive range of environmentally friendly Keurig K Cup pods. It’s also the brand with the biggest range of Fair Trade coffees on the market in the US today.

Hence, doing the right thing with a Keurig single serve coffee maker is about making informed and conscientious choices when picking up K Cup pods. If the Keurig single serve pods you buy are recyclable or compostable, you’re doing your bit to support the cause.

Coffee Myth #5: Careful Weighing and Measuring is a Waste of Time

It’s surprising how many people believe this, yet cannot understand why their home-brewed coffee never tastes nearly as good as the coffee served in their favorite cafés. Contrary to popular belief, it often has less to do with the machinery used, or the flair of the barista.

Instead, it’s down to the precision of the brewing process. The higher the quality of the coffee, the more important it is to be meticulous with weights and measurements. Spending good money on Panama Geisha coffee or Kona coffee (i.e. the best Hawaiian coffee) only to brew it blindly is a tragic waste.

Take the time to brew a carefully controlled cup of coffee just once at home and you’ll instantly see the difference. Alternatively, pick up a Keurig coffee maker, and have the machine do the hard work on your behalf!

Coffee Myth #6: Freezing Your Coffee Beans is the Best Way to Preserve Freshness

To a degree, storing coffee beans in the freezer can help preserve their freshness for longer. But this is only true if you freeze them in a very specific way. Ideally, using a vacuum sealer to freeze individual batches, which can then be taken out one at a time as needed.

The biggest problem with freezing coffee beans is how doing so will almost certainly expose them to their biggest enemy – moisture. Either in the freezer itself or after they are retrieved, exposure to moisture will compromise their quality in a big way.

It’s better to simply buy as many beans as you need for the time being and order a fresh roasted coffee batch later.

Coffee Myth #7: Dark Roast Coffee Always Tastes Better

Last up, there’s no ‘better’ or ‘worse’ roast level for any type of coffee. It depends entirely on your own tastes and preferences, as all roast levels can produce equally enjoyable coffee.

Here’s a brief overview of what to expect at each roast level:

  • Light Roast: Acidic, fruity and with a comparatively high caffeine content
  • Medium Roast: Balanced acidity, with light nuttiness and fruitiness
  • Medium-Dark Roast: Lower acidity, spicy and full-bodied
  • Dark Roast: Little to no acidity, with a heavy chocolatey and earthy taste

If unsure, experiment with all four until you find the perfect roast level for you.

In the meantime, click here to learn more about our fresh roasted Panama Geisha coffee (a.k.a. Gesha coffee), considered by many the best coffee in the world, and now also available as coffee pods compatible with Keurig K Cup coffee makers (including Keurig 2.0 models)*. Order now, we offer free worldwide shipping!


* Keurig and K-Cup are registered trademarks of Keurig Green Mountain, Inc. unrelated to Hayman®. Our pods are not created or sold by Keurig®.